Operator and direct response marketer building businesses that compound

I am Simone Verde. I used direct response marketing to reach hunderds of thousands of customers worldwide

How I can help you

Paid Acquisition

I build and scale paid social funnels for digital products. Cold traffic, fast iteration, real margin — not vanity reach.

Operations & Strategy

Fractional and full-time COO work for lean media and marketing companies. Turning founder chaos into systems that don't depend on the founder.

Economics

Let's make sure that at the end of the day, you get rewarded with big, beautiful streams of profits.

Skin in the game

I scale my own products using my own money. Everything I preach comes from experience I gained with my own money.

Specific beats clever. Most marketing fails because it's too vague to act on. Specificity is the whole game — in offers, in copy, in operating decisions.

Speed compounds. A B+ decision made today usually beats an A decision made next week. Velocity is a skill you build, not a personality trait.

Constraints clarify. Limited time, limited budget, and limited team are not problems to escape. They're the conditions under which good work actually gets made.

Boring wins. New ad creative, better email sequencing, one more split test. The unsexy lever pulled consistently beats the brilliant idea executed once.

DIRECT RESPONSE

Paid social funnels that turn strangers into customers

  • Cold-traffic offer design for digital products and info businesses

  • Creative testing systems built for volume, not perfection

  • Funnel diagnostics — finding the one broken step that's eating your ROAS

  • Email and broadcast strategy that drives same-day revenue

OPERATIONS

COO work for lean teams that need to move faster

  • Org design for companies stuck between "founder does everything" and a real exec team

  • Weekly operating cadences that surface problems before they cost money

  • Hiring scorecards and interview loops for marketing, ops, and content roles

  • KPI dashboards that the team actually looks at

ADVISING

A small number of advisory seats each quarter

  • Direct response brands doing $1M–$20M in revenue

  • Media businesses figuring out monetization beyond ads

  • Founders who want a sparring partner, not a yes-man

  • Terms are short, honest, and aligned with outcomes

Want to talk?

The best way to reach me is the contact form below. I read every message myself and reply to the ones I can genuinely help with. If we're not a fit, I'll usually point you toward someone who is.

© 2026 - Simone verde